Let us help you walk through the world of cruelty free and bust those myths surrounding vegan beauty.
The first thing for us to understand is that cruelty free isn’t the same as vegan, to be truly cruelty free means that the product and the ingredients used in the product haven’t been tested on animals. Sometimes it can be confusing as the final product might not have been tested on animals BUT certain ingredients have been so it’s always important to double check the information.
Vegan beauty means that the product doesn’t contain any animal ingredients, this includes things like lanolin which is a wax secreted by the sebaceous glands of wool-bearing animals and is commonly found in moisturisers. Another common animal ingredient is carmine, which is crushed beetle and commonly found in lipsticks to create the pink or red shades! Just to add to the confusion a vegan friendly product doesn’t automatically mean it’s cruelty free, it could still have been tested on animals so be sure to double check for that as well.
More and more brands are embracing vegan and cruelty- free beauty and there is no compromise in the quality of the product, in fact prestige vegan beauty brands saw a 38% rise in sales last year which proves that vegan beauty is giving you guys what you want! Another myth is that vegan and cruelty - free beauty is expensive, this doesn't have to be the case and there are some great low cost vegan brands out there like Sukin, Superdrug own brand, ELF and MUA to name but a few!
Now that you know the differences and what you should be looking out for you can make more informed choices around the beauty products you use. Bijou Box makes embracing vegan and cruelty- free beauty easy for you because we only feature products that fall under both vegan AND cruelty - free.